Barnes & Noble NOOK Kids™ Titles Nominated in Best eBook Category at Cynopsis Kids !magination Awards

New York, New York – May 15, 2012 – Barnes & Noble, Inc. (NYSE: BKS), the
leading retailer of content, digital media and educational products, today
announced that four of its exclusive NOOK Kids eBooks have been nominated to
receive a Cynopsis Kids !magination Award. Only available on our NOOK Tablet™
and NOOK Color™ devices, all four nominated titles are enhanced NOOK Books that
include special features like Read and Play™ and Read to Me™.

The four Enhanced NOOK Books to be nominated in the eBook category at the first
annual Cynopsis Kids Awards are Go Dog Go! (Random House), A Charlie Brown
Christmas (PEANUTS Worldwide), Birdies Big-Girl Shoes (Little, Brown Books for
Young Readers) and You Will Be My Friend! (Little, Brown Books for Young
Readers). All are available in a fun, engaging, digital format, only for Barnes
& Noble customers on NOOK Tablet and NOOK Color.

NOOK Kids lets Barnes & Noble’s youngest readers explore more than 2,000 digital
picture books, all presented in a consistent format, so parents and kids can
keep the focus on the fun and interactive content, while encountering a familiar
reading and learning experience.

“We are so proud to receive these nominations as they represent an
acknowledgement of the respect and care we attribute to each book as it
transitions from print to digital on the NOOK platform,” said Wendy Bronfin,
Senior Director of Children’s Digital Products at Barnes & Noble. “If you do a
side-by-side comparison of all the picture books in the digital market, it’s
clear that the best experience is on NOOK as books are treated with great care
and a deep understanding of how parents and children interact with stories.”

Cynopsis: Kids! is a daily e-publication covering the kids’ entertainment
business and is the must-read by leaders in the programming, licensing and kids’
marketing arena. Celebrating 10 years in 2012, Cynopis: Kids! is one of the most
comprehensive sources of information for the kids’ reading and entertainment
industry.

The Cynopsis Kids !magination Awards honor the year’s most outstanding
achievements in content creation and marketing between October 2010 and December
2011. Presented by one of the industry’s most-read and trusted publications,
Cynopsis Media, the awards are open to all production companies, studios,
producers, networks, animators, developers, licensing companies, marketing and
PR firms, ad agencies and toy companies.

“Cynopsis: Kids! is a well-known name in the children’s media industry and
that’s why we are so pleased with these four nominations,” said Kevin O’Connor,
Director of Business Development at Barnes & Noble. “These nominations are
representative of what we see and hear from media insiders and from families
about NOOK and our kids’ offering. Add to that the fact that we have the largest
collection of digital books for kids and teen – NOOK is a real win for families
and publishers.”

The Cynopsis Kids !magination Awards winners will be announced during a ceremony
in New York City on June 7, and will be profiled in a special edition of
Cynopsis: Kids!

Learn more about NOOK Kids at www.nookkids.com, or visit your local Barnes &
Noble store today to let your children experience NOOK Kids firsthand.

About Barnes & Noble, Inc.
Barnes & Noble, Inc. (NYSE:BKS), the world’s largest bookseller and a Fortune
500 company, operates 691 bookstores in 50 states. Barnes & Noble College
Booksellers, LLC, a wholly-owned subsidiary of Barnes & Noble, also operates 641
college bookstores serving over 4.6 million students and faculty members at
colleges and universities across the United States.  Barnes & Noble conducts its
online business through BN.com (www.bn.com), one of the Web’s largest e-commerce
sites, which also features more than two million titles in its NOOK Bookstore™
(www.bn.com/ebooks). Through Barnes & Noble’s NOOK™ eReading product offering,
customers can buy and read digital books and content on the widest range of
platforms, including NOOK devices, partner company products, and the most
popular mobile and computing devices using free NOOK software. Barnes & Noble is
proud to be named a J.D. Power and Associates 2012 Customer Service Champion and
is only one of 50 U.S. companies so named.

General information on Barnes & Noble, Inc. can be obtained via the Internet by
visiting the company’s corporate website: www.barnesandnobleinc.com.

NOOK®, NOOK Tablet™, NOOK Simple Touch with GlowLight™ , NOOK Simple Touch ™,
NOOK Color™, Reader’s Tablet™, Best-Text™, NOOK Store™, NOOK Bookstore™, NOOK
Magazines™, VividView™, NOOK Newspapers™, FREE NOOK Reading Apps™, NOOK Kids™,
NOOK Digital Shop™, Read In Store™, More In Store™, LendMe®,NOOK Library™, NOOK
Books en español™, NOOK Study™, Lifetime Library™ and Read What You Love.
Anywhere You Like™ are trademarks of Barnes & Noble, Inc. Other trademarks
referenced in this release are the property of their respective owners.

Follow Barnes & Noble on Twitter (www.bn.com/twitter), Facebook
(http://www.facebook.com/barnesandnoble) and YouTube (http://www.youtube.com/user/bnstudio).

About NOOK® from Barnes & Noble
Barnes & Noble’s NOOK brand of eReading products makes it easy to read what you
love, anywhere you like™ with a fun, easy-to-use and immersive digital reading
experience. With NOOK, customers gain access to Barnes & Noble’s expansive NOOK
Store™ of more than 2.5 million digital titles, and the ability to enjoy content
across a wide array of popular devices. NOOK Tablet™ is Barnes & Noble’s
fastest, lightest tablet with the best in entertainment from top services and
everything you want in a tablet at a great value ($199 for NOOK Tablet – 8GB,
and $249 for NOOK Tablet – 16GB). Both NOOK Tablet and the award-winning NOOK
Color™ ($169) feature a stunning 7-inch VividView™ Color Touchscreen to read all
of the content you love, shop popular apps, connect via email, browse the Web
and more. NOOK Simple Touch™ ($99) is the fastest, easiest to use reader with
the world’s best reading screen and the longest battery life and NOOK Simple
Touch with GlowLight™ ($139) features patent-pending lighting technology that
makes it perfect for reading at bedtime and on the beach. Barnes & Noble offers
NOOK owners Always Free NOOK Support in any of its nearly 700 bookstores, as
well as free Wi-Fi® connectivity to enjoy the Read In Store™ feature to read
NOOK Books™ for free, and the More In Store™ program, which offers free,
exclusive content and special promotions. Barnes & Noble was the first company
to offer digital lending for a wide selection of books through its LendMe®
technology, available through NOOK eReading products. Find NOOK devices in
Barnes & Noble stores and online at www.nook.com, as well as at Best Buy,
Walmart, Staples, Target, Radio Shack, Books-A-Million, OfficeMax, Fred Meyer,
P.C. Richard & Son stores, Office Depot, Fry’s Electronics, Kmart, hhgregg,
Sears and Systemax Inc. retailers.

In addition to NOOK devices, Barnes & Noble makes it easy for customers to enjoy
any book, anytime, anywhere with its free NOOK Reading Apps™, available at
www.nook.com/freenookapps. Customers can use Barnes & Noble’s free eReading
software to access and read books from their personal Barnes & Noble digital
library on devices including iPad™, iPhone®, iPod touch®, Android™ smartphones
and tablets, PC and Mac®. Lifetime Library™ helps ensure that Barnes & Noble
customers will always be able to access their digital libraries on NOOK products
and software-enabled devices and BN.com. Barnes & Noble also offers NOOK Study™
(www.nookstudy.com), an innovative study platform and software solution for
higher education, NOOK Kids™ (www.nookkids.com), a collection of digital picture
and chapter books for children, and NOOK Books en español™ (http://www.barnesandnoble.com/ebooksenespanol),
the first-ever Spanish language digital bookstore in the United States.

For more information on NOOK devices and eReading software, updates, new NOOK
Book releases, Free Friday™ NOOK Books and more, follow us on
www.twitter.com/nookBN and www.facebook.com/nook.

Source: Barnes & Noble, Inc.

Author: ShMuir

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